You’re creating the content you want to see in the world! You found a niche, you have a unique voice, and you’re sharing personal insights while entertaining your healthily growing audience. No one makes content like you. You’re an original… But how did you get there? Probably by being unoriginal. I’m Andy, a marketer, musician, andContinue reading “Finding Your Niche? Start Being Unoriginal”
Category Archives: For Businesses
How I Changed eSports Forever (Via a Brand Deal with Genesis 8)
Most eSports events are surprisingly poorly documented. More or less, only what makes it onto the live stream is recorded. As such, lots of amazing gameplay gets lost forever, and this gameplay has immense value for players to review for improvement and fans to watch and enjoy. Genesis 8, one of the largest annual eSportsContinue reading “How I Changed eSports Forever (Via a Brand Deal with Genesis 8)”
3 GOLDEN RULES for Picking Brands to Work With
Creators above a certain size often have a glut of indecipherable sponsorship opportunities in their inbox.
Overcome that overwhelm with an easy set of three rules of thumb to decide which deals you’ll consider.
Applying Your Creator Side to Your Career
Many creators pursue the goal of going full-time with their content and other endeavors, but not everyone makes it.
However, the time you spent working on your content isn’t a waste: you can always take the skills you gained with you.
Why Not To Pursue Brand Deals
Making money is important for turning your creative pursuits into your career, but money isn’t the only factor to consider.
This post will discuss reasons why you might not want to pursue sponsorships in their entirety or particular brand deals on a case-by-case basis.
Monetize Your Content Without Brand Deals – #GetSponsored
It’s a lot easier to go full time as a creator the more sources of income your content generates.
Many people pursue sponsorships to supplement that income, but there are many more ways to monetize your content without brand deals.
Why Companies Benefit When You Get Sponsored
If you’ve ever had a company offer to sponsor your content, or if you’ve ever thought about getting sponsored by a brand or company, here’s something to consider: brands and companies WANT to work with creators because it benefits them too.
In fact, the company likely benefits from your sponsorship as much as (if not more than) you do. Here are some of the ways that companies benefit from sponsoring content creators!
Andy Cormier 