Today we’ll be discussing how you can use a powerful concept in marketing, the 5 Step User Journey, to improve your creative strategy, grow your community, and get your content closer to a career! The User Journey is a marketing model used to help map a comprehensive strategy beyond just a buyer’s decision to purchase.Continue reading “Applying the User Journey Model to Content Creation”
Tag Archives: creator tip
How to be a Successful Content Creator (according to AI)
I used a tool called copy.ai to see what it thinks creators should do to be successful. The remainder of this post was written by AI—half of it is surprisingly good advice, while the rest ranges from mediocre to unintelligible to a seeming cry for help. Watch my video for how I got AI toContinue reading “How to be a Successful Content Creator (according to AI)”
Finding Your Niche? Start Being Unoriginal
You’re creating the content you want to see in the world! You found a niche, you have a unique voice, and you’re sharing personal insights while entertaining your healthily growing audience. No one makes content like you. You’re an original… But how did you get there? Probably by being unoriginal. I’m Andy, a marketer, musician, andContinue reading “Finding Your Niche? Start Being Unoriginal”
3 GOLDEN RULES for Picking Brands to Work With
Creators above a certain size often have a glut of indecipherable sponsorship opportunities in their inbox.
Overcome that overwhelm with an easy set of three rules of thumb to decide which deals you’ll consider.
Andy Cormier 